KARACHI: Bank Alfalah has won the ‘Best Loyalty and Rewards Program Award’ for its Orbit Rewards Program at the 2017 MasterCard MENA Leadership Forum that took place in London, UK. Hosted by MasterCard, the forum brought together executives from a number of leading banks, to discuss the future of the payments industry and celebrate the success of financial organisations in maximising the reach of MasterCard’s solutions. “We are delighted that Alfalah Orbit Rewards has been recognised at this prestigious forum. As a first of its kind reward program in Pakistan, Alfalah Orbit Rewards is a unique offering that allows customers to earn points on their entire banking relationship,” said Mehreen Ahmed, Group Head Retail South & New Initiatives, Bank Alfalah.
Published in The Express Tribune, May 18th, 2017.